Samsung: Galaxy Note 3 Launch with Lionel Messi

Founded by Lionel Messi in 2007, the Leo Messi Foundation is dedicated to helping impoverished children by giving them access to healthcare, education and athletic facilities. Lorde’s breakout hit, Royals, is the soundtrack. The lyrics are both haunting and beautiful, first defining the children’s economical realities and ambition, but also suggesting that if they are given the right opportunities, these children will live healthier, fuller lives.

Client / Product: Samsung / GALAXY Note 3 and GALAXY Gear

Campaign: “Design Your Life”

Title: “Developer"

Agency: Leo Burnett L.A. and Chicago

EVP, Creative Director: Shannon McGlothin

SVP, Creative Director: Brandon Rochon, Adam Kennedy

AD, Creative Director: Guy Seese

CW, Creative Director: Brian Murphy

SVP, Account Director: Radim Svoboda

Account Director: Benjamin Haynes

Account Executive: Cameron Zick

SVP, Executive Producer: Jennifer Dennis

Producer: Keith Jamerson

VP, Music Director - Gabe McDonugh

Sr. Music Producer: Chris Clark

Production Company: Furlined

Director: Adam Hashemi

Director of Photography: Eigil Bryld

First Assistant Director: Peter Kohn

Costume Design: Paco Delgado

Executive Producer: Eriks Krumins

Editorial: Rock Paper Scissors

Editor: Mikkel E.G

Executive Producer: Carol :Lynn Weaver

Music Supervisor - George Drakoulias

Sound Designer - Gus Koven (Stimmung)

Mixer - Loren Silber (Lime Studios)

Music Production Support - Michelle Curran and Amber Music

Post Production - The Mill LA

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